For this project, I was commissioned to redesign the Track and Field logo and merch for Champion High School in Warren, Ohio. The coach first reached out to me in Winter 2023 and shared his idea for a new way of representing the team. He envisioned a modification of the commonly used logo for track teams (a shoe with wings), incorporating a lightning bolt to represent the Flashes team. It needed to be recognizable as a track and field symbol, yet unique to the team and its existing symbolism, using the colors purple, gold, and black/gray. He also requested a few options for team merch designs, both incorporating the shoe logo and new elements.
